Charlotte Tsou

BUSINESS ANALYTICS

Charlotte Tsou

Bio
Courses
Publications

A multilingual executive with 17 years’ experience in Marketing Analytics, Strategic Planning, Digital & CRM Transformation and Business Development, Charlotte Tsou teaches Business Analytics and Research and Global Business at Lake Forest Graduate School of Management.

Since 2012, Charlotte has been SVP, Regional Head of CRM and Analytics, at HSBC Group Retail Banking and Wealth Management, where she manages a business analytics team of over 150 analysts and data scientists to drive revenue growth. In addition, Charlotte leads the Global Channels and Marketing Effectiveness Center of Excellence matrix teams. She previously served HSBC Group as VP and Director, Global Risk Analytics.

Charlotte’s international leadership experience includes roles as Senior Manager of Asia-Pacific Consumer Credit Card Product and Partnerships Development at HSBC Hong Kong; and Senior Relationship Manager at HSBC China, Shanghai.

Charlotte brings high energy and a great desire to make an impact to her projects. With her extensive US, Asia and Latin America markets knowledge, she describes herself as a resilient leader with a proven track record who champions diversity and mentors top performing individuals.

Business Leader Faculty® Since 2017

 

Professional Experience

Senior Vice President, Regional Head of CRM and Analytics

HSBC Group | Retail Banking and Wealth Management

Vice President and Director, Global Risk Analytics

HSBC Group | Global Cards Business

Senior Manager of Asia-Pacific Consumer Credit Card Product and Partnerships Development 

HSBC Asia Pacific | Personal Financial Services 

Education

 NORTHWESTERN UNIVERSITY 

- Master of Science 

NEW YORK UNIVERSITY 

- Bachelor of Arts